When the Albany-Colonie Regional Chamber of Commerce started their podcast series, Cindy Herrmann was invited to be their first guest. She has since been asked back several more times.
The Importance of Market Research In the second episode of the Albany Chamber's entrepreneurial series, Mogul Marketing's Cindy Herrmann talks about how to conduct market research and why this is a critical step before launching a new business, testing a new market, or introducing a new product.
Image/Brand In this interview with Janet Tanguay, the Chamber's Entrepreneurship manager, Cindy gives tips for building a consistent identity for yourself and your business.
She explores how people form an opinion, and gives recommendations for presenting yourself so their memory of you is a good one.
When you do a search, do you wonder about the sponsored links at the top and right of the search results? Cindy Herrmann explores what works best for different types of businesses - paid search or SEO.
Give Cindy a call if you would like to talk about building your business. (518) 794-7483.
